My personal interest on the Automotive Market, which started at my early twenties, and the lack of economic/financial basis I have noticed I had when starting my studies at Politecnico, have been the main reasons that challenged me and made me decide to search a thesis proposal containing both characteristics; and therefore I contacted professor Silvano Guelfi. It was after our first meeting that I started collaborating with the university observatory “IAM Italia”, which gave me the chance of finally developing and working on my final project with him, professor S. Guelfi, his right-hand Paolo Saluto and the rest of the team.