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“Market entry, categories and value propositions in the digital domain” - A Comparative Longitudinal Case Study on Uber vs. BlaBlaCar

Giulia Bonadio

“Market entry, categories and value propositions in the digital domain” - A Comparative Longitudinal Case Study on Uber vs. BlaBlaCar.

Rel. Marco Cantamessa, Paolo Aversa. Politecnico di Torino, Corso di laurea magistrale in Ingegneria Gestionale (Engineering And Management), 2018

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Abstract:

"The Interplay between cognition and activities in digital business models" - A comparative longitudinal case study on Uber vs. BlaBlaCar.
Relators: Marco Cantamessa, Paolo Aversa
Academic year: 2018/19
Publication type: Electronic
Number of Pages: 111
Subjects:
Corso di laurea: Corso di laurea magistrale in Ingegneria Gestionale (Engineering And Management)
Classe di laurea: New organization > Master science > LM-31 - MANAGEMENT ENGINEERING
Aziende collaboratrici: UNSPECIFIED
URI: http://webthesis.biblio.polito.it/id/eprint/9584
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