Elena Spaltini
Strategie commerciali per un premium brand del settore automotive nel mercato EMEA = Commercial strategies for a premium brand of the automotive area in the EMEA market.
Rel. Maurizio Schenone. Politecnico di Torino, Master of science program in Industrial Production And Technological Innovation Engineering, 2018
Abstract
Analisi insight brand dyanimics - EMEA level analisi asset e strategie comunicazione comunication Brand book finalization Progetti competition Alfa Romeo
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