The cryptocurrency assets are in a trend among individuals for a new financial market. This research focuses on the effect of cryptocurrencies on household investment strategies, exploring how different sociodemographics and socio-economic characteristics impact financial behavior. The research is based on a database from the Survey of Household Economics and Decisionmaking of the Federal Reserve System. The descriptive statistics help in getting a first-hand look into the data set and analyzing what characteristics of a household might make it more likely to own cryptocurrencies. In the beginning, the study applies a statistical model to examine the association between the propensity to own cryptocurrencies and the household characteristics that can be grouped follows; gender, age, education, income, occupation, savings and the propensity to take on risky ventures.