Tourism is a key economic and cultural driver for many rural and heritage rich regions in Europe, and the Langhe area in northern Italy stands out as a prime example. Recognized by UNESCO for its vineyard landscapes, and globally renowned for its truffles, wines, and culinary traditions, this region’s tourism industry is deeply dependent on environmental conditions and seasonal rhythms. However, the increasing intensity and unpredictability of climate change pose significant challenges to the sustainability and resilience of this landscape-based tourism. This thesis explores the relationship between climate change and tourism in the Langhe region, with a focused case study on the city of ALBA.