In the age of lightning-speed information flow, humanity is presented with unprecedented opportunities to harness the wealth of data at its disposal. Amidst the 'Gold Rush' mentality that characterizes the pursuit of powerful data exploitation methods, this thesis delves into a critical yet often overlooked process essential for managing and advancing emerging technologies related to data and information. We embark on a journey to explore the world of information assets within organizations, encompassing a diverse range of valuable resources that shape and direct an organization's operations, decision-making, and strategic direction.