The theme of sustainability is becoming increasingly important in today’s industry, and even more in the automotive which is of the sectors that contributes to a large share of global pollution. This paper discusses different types of approach that companies implement to address sustainability issues in the supply chain in the automotive industry, with a particular focus on the tire manufacturing sector. The methodology used was a literature review and content analysis carried out by relying on the Scopus database as main source of scientific works in April 2023. The selected papers have been published from 2009 until today and treat environmentally friendly supply chain studies belonging to different parts of the world.