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Positioning Strategy of RAM and Dodge Brands to the European Market: Opportunities and Challenges

Marco Bonaiuto

Positioning Strategy of RAM and Dodge Brands to the European Market: Opportunities and Challenges.

Rel. Claudio Nervi. Politecnico di Torino, Corso di laurea magistrale in Automotive Engineering (Ingegneria Dell'Autoveicolo), 2022

Abstract:
Relators: Claudio Nervi
Academic year: 2021/22
Publication type: Electronic
Number of Pages: 91
Additional Information: Tesi secretata. Fulltext non presente
Subjects:
Corso di laurea: Corso di laurea magistrale in Automotive Engineering (Ingegneria Dell'Autoveicolo)
Classe di laurea: New organization > Master science > LM-33 - MECHANICAL ENGINEERING
Aziende collaboratrici: FIAT CHRYSLER AUTOMOBILES ITALY SPA
URI: http://webthesis.biblio.polito.it/id/eprint/23680
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