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The impact of advertising and marketing in the luxury brand industry

Negar Rahideh

The impact of advertising and marketing in the luxury brand industry.

Rel. Luigi Benfratello. Politecnico di Torino, Corso di laurea magistrale in Ingegneria Gestionale (Engineering And Management), 2020

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Abstract:

The impact of advertising and marketing in the luxury brand industry

Relators: Luigi Benfratello
Academic year: 2019/20
Publication type: Electronic
Number of Pages: 75
Subjects:
Corso di laurea: Corso di laurea magistrale in Ingegneria Gestionale (Engineering And Management)
Classe di laurea: New organization > Master science > LM-31 - MANAGEMENT ENGINEERING
Aziende collaboratrici: UNSPECIFIED
URI: http://webthesis.biblio.polito.it/id/eprint/13920
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