Amadeus IT Group, commonly known as Amadeus, is one of the main IT providers for the travel and tourism industry. One of the products of the company is Selling Platform Connect, a platform where travel agencies can access all the distribution services provided by Amadeus and the travel solutions proposed by vendors such as airlines, hotels, or railway companies. All the actions performed by travel agents in the platform are logged and analyzed by the Data Analytics team, which delivers studies, analysis and KPIs to transform data into smarter decisions. One of the missions of the team is to study the behavior of the user in the platform by interpreting the sequence of actions performed in the platform, which takes the name of flow.