Rehabilitation of the 44th Street in Goiânia

Rehabilitation of the 44th Street in Goiânia (BR)In the context of the creation of Goiânia in the 30s, the Northern Railway Sector was an area where the Railway Station was located, surrounded by illegal subdivisions that its employees inhabited. From the 1980s onwards, the space began to change, culminating in the current formation of the shopping area popularly known as Rua 44. The project site comprises the Interstate Bus Terminal, Praça do Trabalhador, and the conglomerate of stores, malls, and hotels considered the second-largest commercial hub and fashion distributor in Brazil. This work aims to create an urban rehabilitation project for the entire region. An urban-landscape project is proposed here that seeks to improve the traffic and flow of people in the area; improve users’ shopping experience, and recover and preserve the historical memory of the place. On an urban scale, it is proposed to change Contorno avenue and its parallel streets into pedestrian streets during the week’s commerce and 44th Street at weekends. The landscaping project, on the other hand, proposes a new design for Praça do Trabalhador that brings a diversity of uses, diversity of people (age group and socioeconomic status), engagement with the community, generates well-being, and an innovative design that strengthens the presence of the place on social media and internet. The entire project is intended to return to its historic purpose of being a meeting place and combine it with current commercial use to benefit the local community, consumers and workers in the region.