Digital affordance: analysis in the case of food delivery
Martina Caridi
Digital affordance: analysis in the case of food delivery.
Rel. Francesca Montagna, Gaetano Cascini. Politecnico di Torino, Corso di laurea magistrale in Ingegneria Gestionale, 2021
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Abstract
The goal of this work is to support research that introduces a modern point of view to support the development process of digital artefacts, based on the notion of affordance. To achieve this, we started by analysing the “moments of interactions”, to better know and understand users’ intentions and behaviours before, during and after interaction. Indeed, since affordance “is in interaction” (Gibson, 1986) we aim at: 1. Validate the notion of digital affordances, as proposed by Perpignano (2020). 2. Identify factors driving these “moments of interaction”, in order to draw a comprehensive picture of the user relationship with the artefact and the environment.
The study wants to fill in the existing theoretical basis, thought the usage of a case-study (that of food-delivery service)
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