Entrepreneurial activities have been spread at a high rate in the last past years, attracting and increasing the attention of society and academia. Their presence has influenced economy, technology and social life. Start-ups are the initial step for further development of new young businesses with perspective to grow, become big and bring new technologies, new solutions, new ideas to the world, create employment and contribute in economy growth. To reach this success and have an interaction with the world these start-ups need support especially financial, they need capital and investors that provide this capital. As there is vast amount of existent work in investors characteristics and criteria, it is curious to see that literature works focuses on investors, start-ups success factors and failures neglecting start-ups perspective in attracting financial capital.