Investigation of Asset Management Market & Evaluation of DP Co. based on PM Standard

We invest our money in fixed income or stock market, hoping it could grow faster than the depositing in a risk-free bank account. We call this as investment, while the money is termed AuM. A risk-reward notion emerges when we talk about the characteristic of financial market. There are many asset classes and instruments available on the market, characterizing different level of risk, most of which are only accessible to professionals. However, despite the long history of financial services, it looks does not change a lot. When putting an eye on other industries, we can easily perceive their development progress. By the way of example, mass production and technological improvement lower the price of an automotive, making it affordable to almost all the households. With the iteration of telecommunication network, we can easily communicate with others without any charge. What about finance? We see a lot of VCs investing their money in startups tying to disrupt the market to be concerned, how could the financial sector itself avoid being disrupted? Focusing on asset management industry, the thesis firstly spotlights the problems of the asset management industry, finding the pain points of investors and managers. The opportunities part of the AM market follows, which highlights some market trends and current application of disruptive Fintech. Finally, an asset management company (DP Asset Management Co.) - which is a traditional financial service provider but recently set a new business toward the crypto market – will be evaluated base on ISO 21500 scheme, a guidance on project management. In such a way, the thesis is exploring how a traditional financial industry managing disruption and innovation.